P.O. Box 245, Groton, MA 01450 USA | Phone: (978) 448-8600 | Dave.Stockwell@StockwellAssociates.com

David S. Stockwell, Principal, Stockwell Associates

Seasoned and versatile, pragmatic, independent market research and marketing strategy consulting.  Design and implementation of actionable, telephone, face-to-face, and online qualitative and quantitative B2B and B2C primary market research studies; and research-based marketing consulting engagements. 

Marketing generalist for market research and consulting across multiple industries and verticals, from healthcare to software to professional services to manufacturing and distribution, etc.; some concentration in private equity and investment research and consulting, and the office and IT-related products industries.

Focus on deep-dive, conversational, qualitative Customer Experience / Voice of the Customer research and consulting with executive level contacts and decision makers of clients' key customers.

Some other specialties include:

• Complete marketing audits; full market studies 
• Competitive intelligence & analysis such as evaluation of key strengths, weaknesses, opportunities, and threats
• Customer win/loss research
• In-depth ad hoc telephone and face-to-face interviewing and analysis
• Assessing market and technology trends and gathering business intelligence
• Evaluation of new product and new market opportunites
• Market sizing and market share determination, and
• Market segmentation studies